(Disclosure: This post appears in shorter, different form in a private social media post.) In June, I temporarily removed the rainbow icon from my Twitter profile. It was Pride Month, and in theory that was one of the best times to keep it visible. I removed it after a day of window shopping in Downtown San Francisco. Clothing stores in particular were displaying the rainbow as the proverbial toy hammer that a toddler plays with: everything in the house required hammering. After seeing the glut of color that was meant to make people like me feel welcome — and spend … Continue reading The Rainbow Flag or a Gimmicky Toy? Given Marketing Tactics, Some Won’t Know the Difference
(This post was updated on June 4, 2018 to correct an embarrassing error. My mother passed aged eighty-three, not seventy-nine.) During the last three months of my mother’s life (2010), when she was shuttled between two facilities in Oakland (California), I felt grateful for the way the hospital cafeteria at Summit-Alta Bates Medical Center’s Merritt Pavilion was organized. The healthiest food was near the entrance. When I visited my mother, I was careful to eat well so I wouldn’t be forced to miss seeing her because of illness. I was overwhelmed, though, and appreciated every convenience. If high-fat comfort food … Continue reading When Marketing Affects Habits — and Can Kill Us
I don’t have a television, but DVDs and streaming are adequate. Besides, there’s no place in my 391 square foot, rectangular-shaped studio where I can keep a TV and watch it comfortably. If I ever change my mind about that, I’ll rearrange the furniture and then find a space for a television. The apartment is adaptable. Be that as it may (my favorite arty-farty expression), I saw one online clip from Sunday’s Emmy Awards presentation. It was the same clip a lot of people saw. A link to Frank Bruni’s New York Times commentary appears at the end of this post. I … Continue reading The Emmys and the Fungus Among Us
WILL SOMEONE PLEASE EXPLAIN WHY THE FLAVOR OF MY CHEWING GUM HAS TO BE “BURSTING?” I THOUGHT IT WAS OKAY BEFORE. Continue reading Am I Failing to Appreciate Marketing?
TO WRITE A BESTSELLER, YOU DON’T NECESSARILY HAVE TO APPEAL TO READERS’ WORST INSTINCTS — BUT IT HELPS. — YOUR FRIEND, HELEN Continue reading Then Why Don’t I Have a Bestseller?